Great #Camp #Video edited by Mr. @SteveMcCarthy featuring a lot of my footage from Lost Canyon and Woodleaf.
After a year of planning, scripting, fundraising, travelling, and editing… it’s finally here! Introducing: Young Life’s Developing Global Leaders!
1. Tell a great story: you don’t have to have a video that has the 5 things your organization does or it’s vision statement. Those can be useful but to make a video pop try just telling a short story about how your organization is changing lives. Maybe a short interview edited down with music, a slide show of powerful images to a song, or a video about the power of your work with your voice over to pictures; all these can tell a great story.
2. Short and sweet: if a television commercial can sell a product in 30 seconds why not make an “online” commercial for your organization? it’s hard to get an audience to watch an online video that is over 10min. Keep the video short, 90 seconds is a great length but try to stay under 3 min. You don’t have to tell everything, just give a taste of what you do.
3. Good footage: lastly, make sure the footage you have in your video is top notch. It’s hard to focus on the message when your video is shaky. Use a tripod, hire an expert editor or videographer, or use an online tool like Animoto to show your picture slide show; all these can help tell your story without the distractions of technical issues.
-W. Ashley Maddox
We just entered into Sony’s Production video contest. Watch the video that we entered above and Vote for us!
Filming stories can be tough when there is a language barrier. A good interpreter is key to knowing and understand what the subject is saying. This young man has an amazing and tragic story. I also checked with the people who know him that even though he didn’t say it, his friends (and young life family) say that his father was killed in the Rwandan genocide. Through his young life leader inviting him to club he now has a hope, a family and a future.
@ylafrica #africa #sharethestory